Dettaglio posizione

  • Sede di lavoro:
  • Data: 09 Marzo 2018
  • Settore: Consulenza alle imprese; Arte Cultura; Ambientale / Energetico
  • Funzione: Varie; Mktg / PR / Comunicazione; IT / TLC / Internet / Application software
  • Contratti:
  • Azienda: Mediamatch

Brand Communication Manager

Purpose & Overall Relevance For The Organisation Lead the brand communications plans for campaign and plan effective implementation of the communication strategy throughout the Market in order to build brand and drive brand momentum. Key Responsibilities Management and planning online and offline ad campaigns Optimize advertising strategies for varying audiences, channels and objectives and measure campaign effectiveness Regularly reporting advertising campaign results Support analysis of performance of key campaigns Manage Cluster category activation plans landing holistic and WE consistent campaigns across all communication channels (comms, digital, event, PR) in collaboration with BU teams. Ensure all consumer touch points (comms, channel marketing, sport marketing, key city activation) are in alignment Implement and execute consumer engagement activation (off line/events and on line) Feed in category communication plans & brief agencies to guarantee executional excellence Assist in keeping category investments in accordance to the Cluster activation plan Feed into the creation of seasonal cross-category brand comms plan of respective area of responsibility Ensure all brand marketing tactics live up to brand standards, meet KPI's and are on-budget/on-time Assist in cross category concept sell-in marketing plan coordination and consolidation. Maggiori dettagli nella sezione riservata agli utenti Premium.

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Tag Cloud

Mktg / PR / Comunicazione
Consulenza alle imprese
Arte Cultura
Brand Communication Manager
Ambientale / Energetico
IT / TLC / Internet / Application software
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