Dettaglio posizione

  • Sede di lavoro: Lombardia: Milano
  • Data: 15 Febbraio 2019
  • Settore: Consulenza alle imprese; Arte Cultura; Ambientale / Energetico
  • Funzione: Varie; Mktg / PR / Comunicazione; IT / TLC / Internet / Application software
  • Contratti:
  • Azienda: Mediamatch

Digital Marketing Manager

The role reports directly to Marketing & Communication Director Responsibilities include: Contribute to the marketing plans definition (in line with the global Company strategy) and implementation aiming at sustaining reputation, brand awareness & offer promotion with focus on digital channels. Contribution to the harmonization of Sodexo digital ecosystem (corporate site, portals, etc), working with product and engineering teams to design and develop features and tools that improve user acquisition and retention KPIs Leverage on all digital mkt tools & channels (with BDG responsibility) for traffic on digital ecosystem and generating high quality leads ready for selling (from partner supplier scouting with private contest to strategic & operational plan management), managing local and international KPIs. Managing content strategy Plan (blog, social media networks - FB, LinkedIn, Twitter - digital PR, etc) and SEO optimization Business analysis coordination: reporting & monitoring of the main company & performance KPIs (including sales efficiency & payback, sales process planning, business volumes, forecasting per service) in collaboration with Sales, Finance & Budgeting department Use analytical and modeling skills to understand channel economics and optimize marketing activities to retain and convert customers Drive some local and international projects implementation with coordination of cross-functional teams and being the main reference person for international PM Team/ people management: educate the team on best practices and coach them in order to reach your team goals. Maggiori dettagli nella sezione riservata agli utenti Premium.

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Tag Cloud

Consulenza alle imprese
Mktg / PR / Comunicazione
IT / TLC / Internet / Application software
Ambientale / Energetico
Digital Marketing Manager
Arte Cultura
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