Dettaglio posizione

  • Sede di lavoro: Lombardia: Milano
  • Data: 28 Settembre 2018
  • Settore: Consulenza alle imprese; Arte Cultura; Ambientale / Energetico
  • Funzione: Varie; Mktg / PR / Comunicazione; IT / TLC / Internet / Application software
  • Contratti:
  • Azienda: Mediamatch

Digital Media Manager

MISSION Implement the digital media strategy for all our brands. As Media is becoming more and more reliant on data and tech, this role is also crucial for our Data-driven agenda and requires 'data savvy' skill set and MarTech know-how. KEY RESPONSIBILITIES The person, reporting to the Digital & Media Marketing Manager, will be in charge of: - Online media planning (automated and not; video/display/search/social) & buying optimization. - Implementing programmatic campaigns with our media agency by managing directly our DMP and supervising our full MarTech stack. - Monitoring effective benchmarks for measuring the impact of digital media plans, and analyzing, reviewing, and reporting on effectiveness of campaigns in an effort to maximize results. - Contribute to our Data-driven agenda on media side, working in a crossfunctional team. - Last but not least, spread the digital know-how all over marketing teams, sharing key learnings and best practices to raise the bar. Maggiori dettagli nella sezione riservata agli utenti Premium.

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Tag Cloud

IT / TLC / Internet / Application software
Mktg / PR / Comunicazione
Ambientale / Energetico
Arte Cultura
Consulenza alle imprese
Digital Media Manager
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